Web Design Case Study:
Primrose First Aid Training

Primrose First Aid Training was started by Kingsley, a former athlete  and father of 3 who’s growing his first aid training business.

Kingsley initially had a site built on WordPress but he found it too complicated and wanted something even simpler until he was ready to scale with content. Wix made a lot more sense based on his needs, as he grew his client base mainly through word of mouth. 

However, Wix still requires a bit of know-how to ensure the framework of the site is built in such a way that makes it easy to add extra services with ease. Kingsley just didn’t have the time, which was better spent connecting with new customers. That’s where we came in.

The Old Site

Keeping It Simple

Within a week, Kingsley had a new site up and running. 

The customer journey was mapped out first, and the framework for the service pages were mapped out second. 

This ensured easy scalability if more services were to be added at a later date, and also keeping development costs as low & efficient as possible, meaning Primrose First Aid Training can invest in other areas of marketing. 

The New Site

**Scheduled to go live soon 

Thinking To Build Your Website on Wix?

Wix is often a simple solution for professionals looking to set up something quickly. However, the framework of the site needs to be built with scalability in mind – and this is where a lot of people go wrong. 

We can help ensure your Wix site is built with the right blocks & structure your pages so that you can grow your site as efficiently as possible and keep development costs down. 

Once the site is built, it’s relatively simple to make simple tweaks and changes. It’s ideal for small-team service-based businesses that need to cut down admin tasks so they can remain lean & nimble.